Face to Face Surveys
Do you need to understand the thinking behind respondents answers?
Face to Face is an ideal method as it enables the researcher to ask follow up questions that uncover and deliver further insight.
The positive aspects of this research include:
- Depth of insight
- Flexibility
- Physical attributes for analysis (body language, etc)
Cost vs. Benefit aspects include:
- Cost per response, this method is more expensive than Telephone, Direct Mail or Online
Face-to-Face can be conducted:
- in households
- on the street
- at customers premises
- at a central location
- exit interviews post purchase
- at other locations
Research Overview
- Confirm client brief or Clarify clients need
- Document agreed deliverables
- Design research
- Obtain client sign off for methodology and deliverables
- Review sample contact information
- Project manage interviews
- Action research
- Data entry
- Data analysis
- Report generation
- Deliver results
This type of research has a number of variables that will affect the level of investment:
- Sample size
- Respondent locations
- Timescale
Please click here to see our starting prices:
Price
Alternatively call us FREE for a quote on 0800 970 9940